Latest California Healthline Stories
Exchange Unveils TV Ad Campaign
Get ready to see some Covered California television advertising. The exchange is gearing up for a media blitz, and the first test ads hit the airwaves next week.
Obamacare Obstacle: Consumers’ Confusion When Picking a Plan
Recent surveys show that many U.S. residents are confused about health insurance terms, which could make things tricky when purchasing coverage through the insurance exchanges. Several efforts are underway to clarify the process and direct individuals to policies that fit their medical — and financial — needs.
Why One Insurer Quit Covered California
Ventura County Health Care Plan applied for Covered California with every intention of participating in the new marketplace. Half a year later, administrators made the tough call to pull out for 2014. What can their experience teach us?
‘Churning’: The Latest Watchword for States Working on Health Reform
States are working to reduce “churning” — which happens when income changes cause individuals to shift in and out of health insurance programs. In California, officials do not have a firm strategy to prevent such cycling, but a bill before the governor would address the problem.
Aetna and United Are Out of California. Who’s Moving In?
Two of the nation’s biggest health insurers are leaving California’s individual market. Find out why that might be a good thing and meet the plans that are moving in to take their place.