Stakeholders Pursue Varying Approaches on Health Tweets
Physicians, journalists and members of Congress communicate differently about health care issues, according to a recent Kaiser Permanente study of millions of health care-related tweets. The study found that physicians most often tweeted about health education, while journalists focused more on the business of health and lawmakers most often discussed legislative, judicial and administrative health policies.
- "Study Finds Health Media Disconnect" (Payers & Providers, 3/7).