Website Lets Patients Shop for Discounted Dental Care
A new website, Brighter.com, allows patients to shop for discounted dental care based on price and location. Dentists set their own prices for procedures, which are displayed on the website. Consumers can use the Web service at no-cost, but they must pay in full at the time of service. Dentists pay $50 for each patient they receive through the website. About 600 dentists have joined the network, which is expanding in Southern California and next year will expand outside of the state.
- "Website Brings Discounts, Cost Transparency to Dental Care" (Aliferis, "State of Health," KQED, 10/31).