Industry Giants’ Ads Contain Misinformation About Tobacco Tax Initiative
The Sacramento Bee fact-checks claims that the measure would undermine the state’s school funding guarantee.
Sacramento Bee:
Tobacco Companies Mislead Voters In Prop. 56 Ads On School Funding
Tobacco giants Philip Morris and R.J. Reynolds have enlisted the help of a Long Beach public school teacher to persuade voters to reject a $2 cigarette tax increase on the November ballot, Proposition 56.The industry’s commercial, which began airing Sunday across the state, stars high school math and music teacher Davina Keiser. As she sets tests and pencils on empty desks in a classroom, Keiser says she was “astounded” to learn that Proposition 56 was written to undermine the state’s school funding guarantee. (Luna, 9/21)