Year-Long Study Leads Health-Services Company To Rethink Worker Wellness Program
Equity Healthcare, owned by the Blackstone Group, conducted the study to better focus efforts to prod employees to lose weight or quit smoking by determining which ones were most likely to heed these messages or most in need of help.
The Wall Street Journal:
Blackstone Unit Finds Some Health Nudges Just Don’t Work
A major health-services company is revamping the employee wellness and care-management programs supplied to its clients after a yearslong study of who actually benefits from calls offering health advice. (Wilde Mathews, 8/22)